Setting up Facebook Ads Manager for 2024 involves several steps to ensure you can effectively create, manage, and analyze your ads. Here’s a comprehensive guide:

Step 1: Create a Facebook Business Account

• Go to Facebook Business.
• Log in with your existing Facebook account or create a new one.

• Click "Create Account" and enter your business name, name, and email.

Step 2: Set Up Facebook Business Manager

• Click the menu icon and select "Business Settings."

• Complete your business information in the "Business Info" section.

Step 3: Create an Ad Account

• In Business Settings, go to "Accounts" and then "Ad Accounts."
• Click "Add" and then "Create a New Ad Account."

Step 4: Set Up Payment Method

• In Business Settings, go to "Payments."
• Click "Add Payment Method" and follow the instructions.

Step 5: Install Facebook Pixel

• In the Business Tools menu, select "Events Manager."
• Click "Connect Data Sources" and then "App"
• Create and set up your Facebook Pixel.
• Add the Pixel code to your website.*

• Select adtrace.- https://apps.shopify.com/partners/galacticapps

Step 6: Create Your First Campaign

• Go to Ads Manager from the Business Tools menu.

• Click the green "Create" button.

• Choose your campaign objective.
• Define your target audience, budget, and schedule in the ad set.
• Design your ad creative, including images, videos, and ad copy.
• Review your campaign and click "Continue."

Step 7: Monitor and Optimize

• Use Ads Manager to monitor campaign performance.
• Adjust targeting, budget, and creatives based on data.

Updated on: 28/06/2024